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Name: Robbie Shaw
Business
Name: Boutique Meats "Calcite Station"
Address:
Calcite Station PO box 116 Esk, QLD
Post
Code: 4312
Phone:
07
5424 1800
Mobile:
0427 613 823
Fax:
07
5424 1870
Email:
boutiquemeats@bigpond.com
Web
Address: www.boutiquemeats.com.au
SELF
Q.
Tell us something about you – your philosophy, your
lifestyle, your ethics, your hobbies etc
A.
I
am no stranger to cattle, beef processing and the ways of the land.
I grew up on a cattle property at Monto, Central QLD and my great
grandfather built Queensland's first meatworks in Gladstone.
I live life to the full with each minute of my day tending to
cattle (both stud and commercial beef), the property and my
customers. Hobbies include gardening and reading, both of
which are a great luxury. My motto in life is to offer a
superior quality service through my business and above all to have
fun and keep smiling while doing it.
BUSINESS
DETAILS
Q. Do
you work from home?
A.
Yes
Q. What is
it that your business does?
A.
Boutique Meats offers a
"Paddock to Plate" service delivering grain-fed yearling beef
direct to customers homes. All my beef is hormone and
antibiotic free where the customer selects either a whole, half or
quarter pack cut to their specifications. I deliver the beef
direct to their home making shopping easy and giving an alternative
to the high prices and low quality of supermarkets.
Q. What
makes your business unique?
A.
I do not have a lot of
competition and offer an extremely personalised service. I
work with the customer closely from the time of ordering through to
delivery. I follow up a week after delivery with every
customer to ensure that the quality is good and then have a
pro-active callback program every 8 weeks to check on their need
for ordering. I offer a 100% money back guarantee or I will
replace the beef if they are not happy. You cannot get this
service from a supermarket these days.
MARKETING
Q.
What is the most important Marketing/Networking tool/strategy
your business has had success with?
A.
The
smartest strategy that I implemented with my business was to offer
Hormone and Antibiotic-free meat. People are becoming more
health concious these days and this is a big advantage to my
business. The very personalised service adds to this allowing
me to talk closely with my customers keeping me informed of the
quality of my product and their satsifaction.
SUPPORT
Q. What is
it you are looking for as a member of MCEI?
A.
I
am a past member and wish to continue. I have benefited from
my membership through the many networking contacts that I have
made.
Q.
What is it you can offer to MCEI members?
A. Mentoring |